A few days ago, I created a Twitter account for the library and then went about promoting it e.g. putting up signage, linking to the account from the library’s homepage, etc. but then I overheard some students talking…
Student 1: “I have a Twitter account but I don’t use it. I don’t think I’ve checked it in about a year.”
Student 2: “I use Twitter sometimes, but I like Facebook more. I’d probably follow the library if it was on Facebook.”
That little snippet of conversation told me 2 things:
- I’m incredibly nosy
- In order to connect with the students, we need to find out where they are
And our students are on Facebook.
Fortunately, the director and I had already discussed creating a Facebook page for the library, so it was just a matter of making it happen. So that’s what I did.
As with creating an institutional account for Twitter, creating a Facebook page for a library is very different from creating a personal account. First of all, I didn’t realize that you already have to have a personal account or be prepared to set one up prior to setting up the page.
Setting up the page was relatively easy, I simply had to decide what information we wanted posted and where we wanted to put it. Now it’s just a matter of promotion and getting our students, faculty, staff and community members to like us.